Exporting node-level data

Each step in building a flow uses a node, ie. the Trigger node. Every step a customer takes in the flow is assigned to the relevant node.

This guide explains how you can export customers that went through each node, and the result of their action. 

Before you start

• Nodes are the building blocks used to configure any type of flow. 

Access node data

You can export data for each node in your flow: 

1. Open the relevant flow.
2. Click the three vertical dot menu, from any of the nodes on the canvas. 

3. Click Export data to download the relevant data. 

   

Data available in all exports

All node exports contain the following information:

• Customer ID
• Flow ID
• Customer first name
• Customer last name
• Customer email
• Started at: When the customer went through the node

Flow-specific data

The Nodes Export contains additional data depending on the specific flow you're reviewing. 

Upcoming order cross-sell

The incentive node includes the upsell_offer_result with one of the following values:

• Claimed: The number of customers that claimed the offer
• Declined: The number of customers that declined the offer
• Pending: The number of customers who did not accept or decline the offer, but the offer is still active on their account.
• Expired: The number of customers who did not accept or decline the cross-sell offer, and the offer is no longer available on their account. This happens if the customer enters another flow that overwrites the existing offer with a new offer. 

The notification nodes used with the Surprise and Delight, Rewards, and Legacy Cross-sell for upcoming order flows display thenotification_delivery_status with one of the following values: 

• Sent: The notification was sent to the customer
• Skipped: The notification was not sent to the customer because they did not opt-in to receiving marketing emails 

Exit survey node

The exit survey node in the Cancellation Prevention flow includes the following additional columns: 

• Variant id
• Product_title
• Response: This is the survey response the customer selects
• Strategy: The offer that’s accepted (if saved)
• Outcome: Saved or lost