How are gift orders reported in Shopify?
There is not a streamlined reporting process for gifting in Shopify due to the complexities in calculating revenue. When calculating revenue for a gift order, the money received for those orders is initially considered unearned revenue, since the gift recipient has not received your product. Revenue is considered earned when gift recipients redeem their gifts.
You can use the Gift Redemption Shopify tag to understand gift revenue or use filters in your Shopify reports based on the line item in gift orders to calculate the total earned revenue.
Recharge cannot provide legal advice on interpreting analytics or financial reporting, only guidance. See Gifting Analytics in Recharge for more information.
