Getting started with fixed-price customizable bundles
Fixed-price customizable bundles let you offer a "build-a-box" experience on your storefront by using a single subscription product to bundle multiple Shopify products, allowing customers to select items for their bundle.
This guide explains key features of fixed-price customizable bundles, plus use cases and considerations.
- Recharge Checkout on Shopify
- Shopify Checkout Integration
Before you start
Key features
Parent bundle product
In Recharge, a bundle consists of a parent product/SKU and individual products/SKUs for each item in the bundle. Bundles are fixed-price, with the parent product's price representing the total cost.
Bundle item prices and discounts affect Shopify reports. Since bundle items are added at full price and then discounted by 100%, they impact gross sales and discount reports. You may need to reconcile these reports for accounting purposes.
Fixed-pricing
Fixed-price customizable bundles have a fixed-price and the price of the bundle does not change based on the contents selected.
Bundles specific product details page
Fixed-price customizable bundles use a custom bundle product template called recharge-bundle
, which includes the Recharge bundles widget. After creating and publishing a fixed-price customizable bundle, Recharge automatically set the recharge-bundle
template as the product template in Shopify, ensuring the widget displays correctly.
Bundles must be purchased via this widget or a custom widget using . Customizable bundles cannot be added to the customer's cart using any quick-add methods from another page of your storefront or cart abandonment emails.
When a customer purchases a bundle through the recharge-bundle
template, the Shopify checkout order includes a _rb_id
line item property. If the Shopify order doesn’t contain this line item property, the bundle was purchased with an unsupported method and the bundle may not process successfully.
On the product details page, customers can:
- Select bundle products
- Choose a subscription type
- Add any available add-ons or extra products
The bundles widget lets customers build their bundles, providing flexibility and convenience. For more information on the bundle widget layout options and customizations, see Bundles layout overview.
Bundles specific customer portal content
Customers can manage their bundle contents and update their selections for upcoming orders from the customer portal.
The customer portal bundles widget automatically displays for bundle subscriptions on the following customer portal themes:
- Novum, Prima, or Affinity
- Multiple Payment Method Novum Theme Engine theme v4.2.0 or above
- Single Payment Method Novum Theme Engine theme v5.0 or above
If you are using an older version of the Recharge Theme Engine, you must add the bundle code manually. For more information, see Option 2 in Customer is unable to customize bundle contents in their customer portal.
Bundles management in the merchant portal
Bundle contents can be adjusted through the merchant portal from either the Customer details page or the Subscription details page.
Use cases
Scenario |
Benefit |
A monthly snack subscription service allows customers to build a personalized box with their favorite treats. | Increase customer satisfaction and loyalty by offering the ability to personalize and select the products included in the bundle. |
A children's toy store lets customers create custom one-time gift boxes for birthdays, anniversaries, or holidays. | Enhance the shopping experience and boost sales during special occasions with unique, personal gifts. Additionally, use word-of-mouth marketing to attract customers who may not have heard of your brand. |
A skincare brand offers build-your-own sample kits of trial-size products so customers can try different products before committing to full sizes. | Encourage customers to sample different products and encourage future purchases, while helping customers find what products work best for them. |
Set-up instructions
See How to create a fixed-price customizable bundle for detailed set-up instructions.
Considerations
Review the following considerations when configuring and managing fixed-price bundles:
Considerations |
Notes |
Prepaid subscriptions |
Fixed-price customizable bundles are compatible with prepaid subscriptions. You can use a product with multiple variants as the parent product for a prepaid subscription, however, customers can only select the variant during the initial checkout purchase. Customers cannot change the variant in the customer portal after they check out. |
Editing bundles content for customers |
|
Product updates | You must update product images and adjust product settings such as inventory and taxes directly in Shopify. |
Multi-currency | Fixed-price customizable bundles are not compatible with Multi-currency. |
Store analytics |
|
Quick add methods | Fixed-price customizable bundles cannot be added to the customer's cart using any quick-add methods from another page of your storefront or cart abandonment emails. |
Customer portal | The Bundles customer portal widget is only compatible with customer portals embedded in the storefront. See Understanding the customer portal for more information. |
Order Management Systems | If you use an Order Management System (OMS), ensure it is compatible with your bundle setup. If the OMS pulls order information as soon as the order is placed, it is best to adjust the sync configuration to update after a few minutes, allowing time for the Bundles breakdown to be updated. |
Subscription-only products | You can sell any product in a bundle collection separately as a subscription in Recharge, but the product cannot be a subscription-only product due to a Shopify limitation. |
Inventory |
|
Shopify shipping profiles | The Recharge custom shipping profile is not compatible with fixed-price bundles not compatible with fixed-price bundles. See Incorrect shipping charge for a fixed-price bundle for additional information and workarounds. |
Shipping rates | Shipping rates for fixed-price customizable bundles differ depending on:
|
Workflows | Fixed-price customizable bundles are partially compatible with Workflows, with some limitations. Note the following about using Workflows with customizable bundles:
|
Win Backs |
|
Resources
There are a variety of Bundles resources to help you get started, or to troubleshoot common issues. See the following resources below for additional information:
Getting started guides
How to guides
Using bundles guides
- How to test and publish a bundle
- How to use the Bundles widget layout
- How to configure bundles add-ons and extras
- How to discontinue or disable bundles
- How to manage customer bundle content with bulk swaps
- How to manage existing bundles in Recharge
- How to create an automatic reset for customizable bundles